Job Details
Marketing Specialist
- $50000 - $60000 per annum
- Milwaukee, Wisconsin
- Permanent
This role is ideal for a dynamic self-starter and proactive professional who is passionate about communication, brand development, and strategic marketing. If you're ready to take ownership of impactful marketing initiatives and thrive in a collaborative international environment, we'd love to hear from you!
Marketing Campaigns: Develop and implement target marketing campaigns, including:
- Planning and execution of events/trade fairs
- Creation of marketing materials (brochures, presentations, etc.)
- Digital marketing initiatives (social media, email marketing, website content)
Sales Support: Provide the sales network with personalized marketing materials, sales tools, and training to support their activities and increase effectiveness. Collaborate with sales managers to define communication needs and develop ad hoc materials.
Brand Management: Strengthen and protect our brand identity in the U.S. market.
Market Research: Conduct research to identify trends, opportunities, and customer needs.
Internal Communication:
- Facilitate effective communication between the U.S. team and the Italian headquarters.
- Ensure alignment with overall company strategy and messaging.
- Organize events and internal communications to promote a positive corporate culture.
Reporting: Monitor and analyze marketing performance metrics and identify areas for improvement.
Requirements:
- Degree in Marketing, Communication, or a related field.
- Excellent written and verbal communication skills in English.
- Strong organizational and project management skills.
- Proficiency with tools such as CRM, Mail up, CMS (WordPress), Microsoft Office 365 Suite, InDesign.
- CRM Platforms
- SEO Tools (e.g., Yoast SEO, Google Search Console)
- Email Marketing Tools (e.g., Mail up or similar)
- Analytics Tools (e.g., Google Analytics)
- Graphic Design Tools (e.g., InDesign, Canva)
- Microsoft Office Suite (e.g. Teams, Word, Excel, PowerPoint)
- Content Management System (e.g., WordPress)
Montreal Associates is acting as an Employment Agency in relation to this vacancy.